I recently had the honor of doing an interview with the talented Amanda Walgrove of The Faster Times and The New York Egotist. Amanda had some intriguing questions for me, see what I had to say below.

How would you describe the Spidvid model?

So Spidvid is where the world’s video creators and talent connect, build teams, collaborate and partner up together on projects, and produce video entertainment together. Our slogan is “Make Video Together.” Spidvid’s model empowers open video production on a global level by offering a collaborative set of tools to manage projects from inception right through to distribution.

How did you come up with the idea for Spidvid?

I personally wanted to create my own quality video entertainment but didn’t want to pay costly freelancers and contractors to do so. So I thought creating web based software that enabled me to partner up with the talent I needed on my team made a lot of sense, and doing so in a formal structure outside of the traditional social networks. Additionally I was inspired by Seth Godin as in 2008/2009 he talked a lot (via his blog) about openness, collaboration, new media, and connecting individuals together. I searched for a video collaboration site that leveraged these trending elements and found nothing so that further inspired me to build this product.

What kind of unique possibilities for creative content does Spidvid provide for that we haven’t yet seen from other platforms?

I think it’s all about empowering individuals to be able to create video entertainment that they couldn’t have otherwise. It’s all about centralizing like-minded individuals together in a community where they can openly collaborate together by leveraging each other’s time and talent, and giving them the tools to manage their projects and relationships.

In terms of property rights, why is Spidvid’s revenue distribution model for the filmmakers so important or revolutionary?

Our mission is to enable team members to share content ownership together, the “project pie” as we call it. You see this happen in big Hollywood projects where key actors and team members get project percentages but it hasn’t happened in this relatively young online video space. With more and more video creators collaborating and partnering together, we see a real opportunity to offer a formalized solution to this problem. Verbal agreements have been the norm to date, but this won’t hold up long term as projects get more extensive and abundant, and this space evolves into a real business opportunity.

Will Spidvid prove to be a helpful service for those looking to break into certain facets of filmmaking?

I think it’s a great way to jump into filmmaking. So if you write scripts but need a team to collaborate with to make things happen on screen then Spidvid is a great solution for doing that.

While the Internet provides for a great deal of social interaction, it seems that in terms of content creation — blogs, vlogs, journalism — a lot of it is still being accomplished individually and then released into a community for discussion. Why is it important to stress the collaborative side of creation, not just consumption?

I think that content creation and specifically video is all about collaboration since it takes a few team members with specialized skills to be able to successfully complete projects. I think what we seen early on in online video was creators trying to do everything themselves which produced less than ideal results, but with the ability to bring on team members as partners it allows the creator to start and complete more projects easier, and it gives members a vested interest.

Why do you think studios might be hesitant to transition from traditional media into digital media?

Because they don’t want to disrupt their traditional cash cow. Studios are afraid of change, and wish that things could always stay the same, but unfortunately their production models are under pressure, their audiences are fragmenting, and most importantly their budgets are shrinking thanks to disruption on many levels. We are seeing traditional studios move towards the digital world now as digital pennies are growing to digital dimes and will eventually become digital dollars as the space matures. I believe we are only in the 2nd inning of a 9 inning game.

How do you think new media will transform storytelling?

I think that creators and producers have to listen to their audience within social media circles to see where they should take their stories, and develop their characters. If a high percentage of viewers dislike a character, or are uninterested in a particular story line then the writers and the team needs to take a hard look at the future of their content.

Was Spidvid involved in the IAWTV awards? What do you think of them?

I think that whatever initiatives are done to enhance awareness and growth of our space then it’s great. The IAWTV does a fantastic job of evangelizing online video, and the tight knit community is really growing and learning together which is fantastic to see. We’ve had many IAWTV members on our podcast, and to get their perspectives and hear their stories related to the future of online video is very encouraging and inspiring.

What’s your best advice for anyone looking to get into the startup life?

I would say to just jump in and do it. Get in early, create a crappy product, fail and learn, listen like crazy to your users, and try to find the right product to market fit. And find a solid co-founder or two who can help you in the areas you’re weak in. Take your time building your team because startups are like a marriage in that you need partners you know, like, and trust, and who can be there in the good times and especially the bad times. I would also say to not get too attached to your startup as it will make you emotional and can lead to making bad strategic decisions in every aspect of the company’s lifespan. Oh, and find mentors who keep you optimistic, hungry and foolish, and inspired to change the world.

This interview was originally posted on The Faster Times and The New York Egotist. Thanks to Amanda for this opportunity!

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Is there a video project you’ve been thinking of launching but have been reluctant to do so because you don’t have the talent on your team who can help execute your vision? Don’t let lack of talent stop your project from being launched! Our collaborative community is always looking for projects with loads of potential to be part of, and join as a partner.

Want to tap into the time, talent, and expertise of our Spidvid community? Then get a free Spidvid profile, and post your project on our site for our members to explore. Or if you need some additional information about how Spidvid works, or have questions before you start, then shoot us an email. We would love to hear from you!

Cheers to the success of your video projects in 2012!

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The holidays are all about relaxing, eating deliciously fattening food, and spending time with family and friends. For some of us it’s also about finding some spare time to write new scripts for video projects, shooting video, cutting video, and hopefully uploading new content for the world’s viewing audience to watch and ideally share. If you were planning on doing a holiday parody of LMFAO’s “Sexy and I Know It” video you are either too late, or against some big time competition below.

I have lots of planned projects for 2012 and I trust that you likely do too! Keep in mind that by posting your video or film projects on Spidvid; you can connect with talent who wants to collaborate and partner with you, build your teams, share credit and compensation, and distribute your content to UnleashVideo and earn thousands of views! This is all easily done from your Spidvid video creator account! Or if  you don’t have a project to post, then you may want to check out the active Spidvid projects.

Happy holidays to you and your family, friends, followers, fans, subscribers, and pets too. The holidays are meant to be relaxing, but keep production projects on your mind because right now has never been a more perfect time to cost effectively create and distribute online video entertainment!

Merry Christmas, Happy Hanukkah, Chrismukkah or whatever holiday you celebrate, from myself and the Spidvid team

Show us some love by subscribing to our blog via email.

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The incredible folks over at crowdsourcing.org recently reached out to me out of fascination for Spidvid, with regards to how we are applying crowdsourcing as a concept to collaborative video production. I was asked to write a guest blog article, which I graciously accepted, and the result is below.

When we set out to launch Spidvid, a decision had to be made–whether to form a small traditional entertainment studio which could develop original content, or do something original to challenge the status quo.

In late 2008 Seth Godin was writing about connecting people together, collaboration, openness, new media, going to the fringes, and other cutting edge concepts. Connecting the dots between wanting to do something different and what Seth was saying, it made sense to see if these elements were being applied to the video or film production model, and from our research the answer was no.

Video remixing and mashing was big around this time–where someone could upload a clip, and then others could download that clip with the purpose of adding value to the clip, and then sharing that improved clip with the hopes that yet someone else can add value to it too, and so on. While this was a cool phenomena to see the crowdsourcing power of video production on a large scale, the results were often mediocre because videos often didn’t have a compelling story, value wasn’t always added as it morphed along, and there was always someone who had to use a popular song for background music with no copyright clearances.

The goal for Spidvid was to always have an open video production ecosystem, but remixing was too open and chaotic. So the big idea was to crowdsource talent to create video entertainment where each individual on the team was responsible for something, and allow the members to set how the compensation split will work. For example, if a team has a video creator, 2 actors, 2 videographers, and an editor, the creator and team decide on each member getting 15% except for the creator getting 25%. If the video makes $1,000 in ad/sponsorship revenue then each member would get their pre-determined fair share.

So Spidvid fits into the crowdsourcing landscape as the site that aims to connect and empower individuals to create original video entertainment together, either locally, nationally, globally, or a combination of all three.

The concept came together over many months. “The back of the napkin” happened to be in the notes section on an iPod Touch leading to those concepts getting coded out as features over the next 8 months. On beta launch day in January 2010, 187 users signed up to get profiles thanks to our marketing efforts leading up to the launch day–including press releases, blog posts, getting small niche sites to write reviews, and most importantly–word of mouth and mouse.

Spidvid has grown up a ton–going from a concept with no users, to a public beta with 187, to now in late 2011 with 3,000 members, over 1,000 video projects launched, 250 projects completed, and over 1.2 million views.

Spidvid 2.0 is now being designed and developed to feature a simple and elegant user interface (UI), make video project work flow easier, add more social tools and location features. Spidvid 2.0 should launch in early 2012, and by 2015 full feature films will be produced by Spidvid’s collaborative community.

Here’s the lessons we’ve learned about crowdsourcing so far:

#1 — Projects need to be compelling, otherwise people won’t be inspired and motivated to jump in.

#2 — The collaborative objectives and goals must be clearly articulated before starting a project.

#3 — The benefits and value must be laid out so each individual understands what they are getting for their time and talent investment.

The most surprising thing to date is how fast the crowdsourcing model has taken shape over the years. It used to be that we had to educate people on our new media concept, but now the majority of users understand what’s going on as soon as they jump in to our community.

The majority of our users come from connections on Twitter, which makes scaling our community up fast challenging, but users coming in tend to be more active since they’ve had personal interaction with us before joining.

I wasn’t much of a video creator before starting Spidvid, but now I am since I have a platform to attract talent cost-effectively and quickly. I’ve been creating many entertaining “how to” cooking videos and really enjoy the connections and partnerships I’ve built up over the past couple years.

It’s exciting to think there have been many videos and films created that wouldn’t have otherwise existed without Spidvid’s crowdsourcing product to leverage. What keeps us going is knowing that the next big hit video or film may come from our community, making an impact on that production team, along with the thousands or millions of viewers that consume the content. There’s a lot to be excited about in the crowdsourcing space, especially for video production, and we hope you’ll be watching it all unfold with us.

Guest author: Jeremy Campbell is founder of Spidvid, which describes itself as “a social platform that empowers video creators/filmmakers and other like-minded individuals to connect, form production teams, collaborate on projects, create and distribute content, and automatically give credit and compensation back to each team member involved.”

Note: Here’s the original posting “Spidvid’s Lessons Learned About the Crowd and Video Production” on crowdsourcing’s remarkable site, which you should definately check out!

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It’s always an incredible thing to be recognized for what you build and contribute to the world! We were recently notified that we were voted Best of 2011 by Daddy Van Productions. Daddy Van Productions produce amazing concert videos each year, and do many other video productions as well. These guys love what they do, respect other companies who contribute to the industry, and as such want to publicly recognize those contributions and efforts.

Spidvid was firmly on their list this year, and here’s what they had to say about us:

Spidvid.com is a necessary resource for filmmakers. Young filmmakers. Filmmakers that want to make it in the industry. Their online community and blog feature some of the better insights into how to build a career as a filmmaker. Video production is an industry that can take you a number of places: directing TV spots, acting, dramatic film, and even concert videos. Spidvid offers those producers who are just starting out an otherwise unattainable resource.

We are honored that Daddy Van Productions thought of us, and really love what they do in video production as well. They have collaborated with some of the world’s biggest bands including: Nine Inch Nails, Aerosmith, Maroon 5, Motley Crue, Rascal Flatts, Dave Matthews Band, and countless others, so it certainly is humbling that they gave us the big nod. Thanks guys, rock on!

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