What we’ve typically seen in the video production world is one of two scenarios.

The first is the traditional model which involves producers paying out money to all of the talent, and retaining 100% (or close to it) of the content ownership. There are buyers of talent and content, and there are sellers of talent and time.

The second scenario which we’ve seen take off in the last few years (thanks to America’s Funniest Home Videos and YouTube) is groups of friends and/or family coming together to collaborate on home made or amateurish productions.

A third scenario (Spidvid) now offers the ability for individuals from across the world to partner up with each other regardless of their backgrounds, talent, or locations. It’s kind of a hybrid model from the two above in that individuals remotely partner up together on production projects, share content ownership, leverage each other’s unique talents, and create quality video entertainment that may not fully rival high-budget projects but be 100x better than 99% of the crap created by friends and family.

We are working hard to create the Web’s open and collaborative video production ecosystem. Join us to empower a movement that challenges the status quo of traditional studios, and flips the video creation model on its head.

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A lot of money is flowing into online video companies these days, mainly for advertising, distribution, and some new media studios are getting spun off from the larger Hollywood studios. The important area that’s being overlooked is the production model as for the most part it remains relatively closed, but thankfully collaboration is playing a larger and larger role for every production team.

Production has long taken place via closed studio silos, which has succeeded because studios had the assets, money to attract professional talent, and distribution partnerships to make the model work. But now as every day goes by quality video content is getting cheaper to create, distribution is available for free all over the web, and so the last part of the equation is money. We are seeing more and more creators raising money for their web series and short film projects through websites like KickStarter, and using Spidvid’s platform you can partner up with other like-minded talent to create the video entertainment you envision.  Studios like to control the production model, and keep 100% of the content ownership, but this model is starting to be disrupted as the landscape is evolving towards openness, collaboration, and new forms of partnerships.

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I was having one of my visionary daydreams yesterday about Spidvid as it is today, and what it will one day become. For some reason KickStarter was on my mind, and somehow I made the connection between the two platforms. KickStarter is where the aggregation of money happens for video/film projects, and Spidvid is where the aggregation of talent happens for video/film projects. Sounds like a match made in heaven doesn’t it?! This was an interesting “ah ha” moment for me.

I’ve been invited to speak on a prominent media podcast tomorrow, and will be talking more about this analogy, and other related topics. I will be sure to share the podcast here with the Spidvid community, and hope that it inspires the next generation of video creators and filmmakers to work with us in building the web’s open and collaborative video production ecosystem. We are starting a powerful new movement, and hope you decide to join our growing army.

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Online social networking sites are excellent for communicating with friends (like on Facebook), having conversations and sharing media with people who are interested in the same things you are (like on Twitter), and connecting with professionals in your industry (like on LinkedIn).

Traditional social networks have many great benefits to offer, but for the most part don’t focus on offering exciting opportunities such as team building to achieve common collaborative goals. I believe that the next evolution in social networking is to empower individuals to accomplish tasks and projects, and to reward the deserving individuals for the content that gets created as a result.

So another way to think of Spidvid is as a social network with the purpose of allowing individuals to form teams, collaborate to create and produce quality video content, and credit those who invest their time and talent into the content.

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I have recently written and released an ebook manifesto and released it to DocStoc, Scribd, and Issuu. It’s entitled “Hollywood Is Doomed – The Rise of Collaborative Creation Teams” and it discusses how the traditional video entertainment studio model is losing its appeal as talent connects together on a large scale avoiding the corporate structure. This empowers individuals to form their own production entities, and create a social movement towards a more open and collaborative video creation ecosystem.

I tried to embed the document directly into this post but was unsuccessful, so if you’re interested in reading the 30 page manifesto I encourage you to visit one of the above links to view and download it. If you enjoy it and have a colleague or friend who could get value from its contents, then please share it with them.

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