If you’re in the video production industry perhaps you have wondered, ”how can my team create higher quality content out of the limited amount of time we have for each project?”. I have put together a compact list of three hints for how to successfully complete your projects in 24 hours or less. These tid bits of wisdom include: the importance of connecting with quality people to form a quality team, how to create a video fast, and how to allocate your time to maximize your end results.

Step 1 – Put together your team

Your team members should be reliable people that you trust, know where their specific talents lie, and can rely on them to do a great job. Make sure you know where your team members are located and what time zone they’re in, don’t waste too much time on conference calls or group Skype discussions, and be sure that everyone is very clear on what they are expected to contribute to the project. And treat every member of your team like they are absolutely integral to the success of the created video, people tend to exert more effort when they’re appreciated.

Step 2 – Create the video

The next and second most important part of the project is the process of planning out, shooting, and editing the video. Some people think that between these three elements you should allocate an equal 1/3 of the project’s time to each, but the fact is you will burn most of your time shooting the video and post-producing after. Have a good story written but be flexible to adjust the script and dialog according to the actors and director on the set, because things will always change on shoot day. Spend the most time on making the key seconds and moments in the video as remarkable as possible, and entertain the viewers early on to keep them sticking around for more. Over 50% of video viewers leave in the first 10 seconds, so make your impact on them quickly.

Step 3 – Manage your time wisely

24 hours goes by pretty fast, especially if some of them are spent sleeping. You have to keep tracking your team’s progress every hour or so, but don’t over obsess in this area or time will be wasted on plan management vs actually creating the video. Be relentless during pre-production to be sure that everything is ready to go from the moment you start filming, actors know their lines inside and out, equipment is functional, the location or locations are setup, and the project workflow is easy for everyone to follow. There are lots of variables when it comes to time management, and there will always be things that pop up which you didn’t initially plan for, so set aside at least 10% of total project time for the unexpected extras. In post production every team member should get time to review the project and voice their own opinions to increase the content’s quality, so be sure to set aside a few minutes to create a clear path to a successful project conclusion.

You can do it

There are many other things you can do to create quality video entertainment fast, but hopefully these tips will get you headed in the right direction when working on a tight deadline. If you already have a production project on the go you can manage it via Spidvid’s collaborative production platform. Or if you need to build a new team then grab a free account and invite your members to connect with you in our social network, or find new talented individuals to collaborate with in our community.

Have another tip to add for video production under extreme time constraints? Share one below with a comment.

We are publishing our first ever newsletter next week which will be packed full of goodies, if you aren’t already subscribed what are you waiting for? Get the Spidvid newsletter delivered to your inbox on your computer or mobile phone.

Jeremy Campbell Lists, resources 24 hours, collaboration, collaborative teams, connecting, creation tips, efficient, fast, film production, online video, production tips, quick, team work, teams, video production, web video

Companies are entities which connect individuals together so that they can work on projects together, create products, market products, generate revenue and profits, and then repeat that process over and over again until it no longer works then they either change it or vanish from existence. The most important aspect of the corporate model are the employees, everything else involved are just commodities.

The point here is that by providing a framework so that individuals can connect to each other, collaborate together, and align themselves to accomplish similar goals will produce remarkable results that we’re not yet aware of. This can now be done without corporate involvement which is very exciting for some, and very scary for others because it’s a relatively new concept.

Spidvid provides a social framework so that video creators and professionals (like actors, writers, directors, story tellers, music artists, and others) can connect together and produce whatever video content they are passionate about creating regardless of team member location restrictions. The right combination of talent, ideas, passion, execution, and connection will yield video content that would have never existed without having brought individuals together in an open environment to achieve these results. That’s what motivates us to push Spidvid forward because we know what’s possible as members of the world get more connected, collaborative, intelligent, and come to understand what’s possible in this new media space in the years ahead.

We invite you to join our video production community so that you can create your own tribes, and join others which will help you produce quality content that you can’t do alone, or without a large budget.

Spidvid’s platform has been immensely influenced by the Tribes book, with the firm belief that connecting people together so that they can form their own creation entities is the wave of the future.

The video below is a presentation by Seth Godin at the TED conference in February of this year (2009) where he argues that leading and connecting is the key going forward so that we as a human race can further evolve, and challenge the status quo across all industries and marketplaces.

More info on the video

Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big changes. He urges us to do so.

I hope this video inspires those who watch it to want to be part of something bigger than themselves. If it does then please join our community, and work with us to make the video production process more open, transparent, authentic, collaborative, connected, and fun.

Jeremy Campbell Visionary actors, amazon, collaboration, collaborative teams, connecting, new media, online video, open ecosystem, open model, production teams, seth godin, social movement, spidvid, TED, Tribes, video projects, writers

Spidvid will not be built with TV, radio, or print ads. What we strive to do is build a social movement around collaborative video production teams who produce content that’s enjoyed by millions of people.

We are now looking for a remarkable person who can help us build a community of passionate individuals who believe that quality video content can now be created outside of corporate studio entities.

If you (or someone you know) are plugged into social media, enjoy connecting with people daily, creating blog content, educating people through webinars, organizing events, and want to contribute to changing the media world forever, then this is your calling.

Contact us via Twitter, or through our site if you are up to the challenge.

Jeremy Campbell News collaborative teams, more than a job, new challenge, new media, new opportunity, open ecosystem, open model, production teams, social movement

I saw an interesting interview a couple of weeks ago that featured an online video company CEO. What he said in the video was that video production studios are pretty much just banks which happen to invest in creating video content.

Here’s what I believe video production studios are:

1. Investors in creating, distributing, and marketing video content.

2. Connectors of individuals to form teams capable of undertaking their projects.

3. Buildings that have sets so videos can be shot.

4. Buyers of equipment (i.e. cameras), tools, props, and software.

Here’s how I believe collaborative video production teams can successfully operate:

1. Socially connect on Spidvid which empowers individuals to self-organize and form their own custom teams. Leadership is important to accomplishing this, so each project starts with the video creator.

2. A lot of individuals in the production industry have access to inexpensive but powerful tools. HD cameras for example can now be purchased for a few hundred dollars, and software technology such as Final Cut Pro also falls into this category. What once used to be considered barriers to entry for these people, are now commodity products available to pretty much anyone with an interest in using them.

3. Thanks to green screens, a simple set can now consist of a small sized living room located inside a house.

4. Funding is the largest obstacle in this model, but some very good quality content has been produced using shoe-string budgets, or in some cases for a cost of zero dollars. Financial options are available including corporate sponsorships, small investments coming from the creator and/or rest of the team, and community crowd-sourced funding where a few hundred or thousand people each donate say $1 each.

The big point that I’m trying to outline is that the traditional video production studio model is not as defensible as it once was. For further reading please check out our ebook manifesto entitled “Hollywood Is Doomed – The Rise of Collaborative Creation Teams”.

Jeremy Campbell News collaborative teams, empowering, new media, next-gen media, production model, production teams, video creation, video projects

The above illustration outlines the difference between a studio entity, and what we want to evolve into a diverse video creation ecosystem.

The idea here is that a new wave of individuals are starting to not only think about video production differently, but also what possibilities and opportunities exist outside of traditional employment.

Looking at eBay’s core, we understand that the most important aspect are the connections between buyers and sellers to create a products marketplace. Firmly believing in connecting like-minded people together is the key to future media and business models, Spidvid connects video creators with production professionals to form what should be a very refreshing alternative to the traditional studio approach.

To join us on this quest, visit our site, click “Sign Up” at the top, provide your email address, and we will be in touch shortly.

Jeremy Campbell Illustrations bottom-up, closed model, collaborative teams, media silo, open ecosystem, open model, private beta, studios, top-down