When most people think of funnels in business the infamous sales funnel is what normally comes to mind. The large part of the funnel are the leads,  followed by the prospects, and finally the customers who actually buy the product or service.

So using the sales funnel as a reference model, I have created the video production collaboration funnel. So the large part of the collaboration funnel are the exciting new projects posted by creators, followed by team collaboration, resulting in a produced video, and the best part which is distribution to viewers.

Production Project – It all starts with the creator having an idea or script, and then finding the right combination of talent to build a team which can execute on the creator’s vision.

Team Collaboration – Each individual plays his or her part on the team, and contributes value towards the main goal which is producing a quality video.

Completed Video – Thanks to all of the hard work by the team, a video gets completed and earns its right to be shown to the world’s viewing audience.

Distribution – The video is uploaded by the creator, and each team member gets the pleasure of receiving credit and any monetary compensations that may come their way through sponsorships and/or advertising.

The key here is to improve the odds so that as many videos as possible get produced and distributed. It all starts with quality projects to catch the interest and attention of professionals so that they are motivated to join the creator’s team.

The average sales funnel sees about 1% (sometimes more, sometimes less) of people becoming customers, our hope is that the collaboration funnel sees a much higher percentage than that. And through some remarkable teams and a little luck we will see some big time video hits that reach millions of engaged viewers.

Jeremy Campbell Illustrations collaboration funnel, distribution, illustration, new model, produced video, projects, sales funnel, team collaboration