Author Archive

10 Killer Q and A’s About Filmmaking on Quora

May 28th, 2014

I scoured Quora for interesting questions and answers related to filmmaking. I could have easily chosen 20 or 30 questions, but I narrowed it down to 10 questions which were intriguing to learn about, and posted the question and my favorite answer below. If you have any answer(s) or response(s) to the questions I listed here then feel free to post them below with a comment.

What inspires people to become filmmakers?

Favorite answer: This story specifically that I felt the need to tell. I directed it with my wife and it’s the story of our breakup so there was something very poetic or very perverse about it. A married couple telling a story of a disastrous moment in their relationship leading to an even more disastrous proposal. We felt that there is nobody that knows that story in a deeper way than us so how could we let anyone else tell this?

Do great filmmakers eventually lose their ‘touch’?

Favorite answer: You see this in many fields, not just moviemaking. There’s a general trend among professions where creative leadership and/or brilliance matters. As you get older and rich, you are tempted by the distractions of family, extracurricular activities, and luxury. It’s easy to lose focus.

There are several reasons why people are often most productive in their 20s and 30s and this (focus vs. distraction) is an important one.

What are some things filmmakers know but most people don’t?

Favorite answer: The movie is not what exists on the screen; the movie is what exists in the mind of the viewer as a result of the audio/visual input. And that movie changes with every person and every viewing.

This is something you realize when you watch the same film projected multiple times to different audiences or when you watch the same film yourself over and over again. Laughs come in different places. Sense of plot understanding comes in difference places. Tone and pace can feel very different. Characters can be more or less relatable.

This is partially due to the varying technical aspects of each screening (picture quality, brightness, sound set up, and so on). However, a huge part of it is that the audience feeds off itself. People are very keyed into social dynamics at a subconscious level, and the viewing of a film is colored by the reactions of the audience around you. If the audience starts laughing earlier in the film, it encourages laughter throughout. If an audience is predominantly of a certain viewpoint, that viewpoint will subconsciously color the experience of the film even for people who don’t share that viewpoint.

The final factor is that every individual experiences a film differently each time they view it. Perhaps when a major character beat was happening, their eyes were somewhere else on the screen and they missed that detail. Perhaps earlier that day they had a fight with someone who reminded them of the main character. Perhaps the themes have deeper resonance because of current issues in the world or in their lives. Of course seeing a film a second or a third time you already know most of the information in the film, so you focus on different elements and the resulting movie screens differently in your mind than on the first viewing.

I think most people don’t have this understanding of film (or any other work of art). They believe the power and impact of the art exists within the piece, rather than within their own mind when they experience it. We can build the sailboat, but you need to provide the wind.

What social tools do independent filmmakers use the most, and what do they use them for?

Favorite answer: Independent Filmmakers for the most part use Facebook, in combination with a blog and a IMDB page. They use Facebook in a variety of ways:

Networking – most other filmmakers, actors, producers, executives, agents, and other film industry professionals have a facebook page. So indie filmmakers target other filmmaker or industry types to “friend.”

Self Promotion – By sharing articles, blogs, and news about the projects they are working on, filmmakers promote their career. By linking to their IMDB page they make it easy for people to see their “resume.”

Blogging – Most Indie filmmakers, especially screenwriters, also blog. Facebook allows them to reach out to readers, posting blog articles directly, and reaching out through services like Networked Blogs.

Writers/Filmmakers Groups – There are countless groups on facebook that are related to filmmaking and screenwriting. Filmmakers join these groups to ask questions, share knowledge, and most importantly, to gain valuable feedback on their works in progress.

Film Funding – Using services like Kickstarter, indie filmmakers reach out to family, friends and other supporters on Facebook for a large numbers of small donations/investments. Many have been able to fund short films, and features in the 100-500k range this way.

Film Promotion – Indie Filmmakers create film pages and promote projects on Facebook. Often an Indie filmmaker is entirely responsible for the marketing of his or her film, and the best way to do that on a micro budget is to build awareness through social networks.

Film “Exhibition” – Probably the quickest way for a short film or a trailer on youtube or vimeo to “go viral” is for people to share and re-share it on Facebook.

Other Social Tools:

Twitter – Filmmakers tweet about the progress of films they are working on, and about important events in their career.

Google+ – The “shared circles” function allows filmmakers to connect with large numbers of other filmmakers quickly. The problem is that their aren’t a lot of filmmakers who use Google+ yet.

How do indie filmmakers find people who want to invest in film productions?

Favorite answer: The key word there is invest. Not donate, not wager. The big studios know that if they take ten killer scripts, attach proven talent and market those ten films aggressively, seven will still lose money.They make their money on the 1/10 that does really well.

Even an investor with stars in their eyes who doesn’t really understand that will still want to see some reasonable plan for how they’ll get their money back. That means solid pre-production, budgeting and planning ROI.

I know you’re passionate about your film. But that passion means nothing to an investor if it’s a film that no audience will pay to see. As Dov S.S. Simens says: it’s not show-art. It’s show business.

But investors aren’t the only people who will give you money to make a film. Crowdsourcing, angels and niche communities will all give you money with no expectation of financial return other than the desire to see your finished product. But again, it has to be the product that they want. If you’re making it for you, then you pay for it!

Be clear in your mind if you’re making an investment pitch or a donation pitch before you do it. It will save your sanity and your reputation.

What should a filmmaker do to make a full-length film under $5,000?

Favorite answer: Overall my tips would be:

- Of course and foremost, write the script to suit your limitations.

- Shoot in natural light as much as possible. The sun is a free resource. At most use one key light. You’ll probably have to stick people near windows a lot (see above), so places with nice big windows are a plus.

- On the question of lighting, invest in a reflector. Should be about $100 for a decent one and it turns your keylight of the sun into two lights if used well.

- Use locations that you can get for free or cheap like friends’ apartment or the office. And for exteriors, you will have to steal all shots so you will need a very stripped down setup. Personally I had no problems, and a S16mm camera is not small, but then London is a crowded city were people are used to filming taking place.

- Following on from the above, have the bare minimum of crew. It was just me, a friend a sound recordist behind the camera most of the time, and that saves in organizational costs as well.

- In my case, we shot on weekends so everyone could work during the week, or we shot around people’s schedules. Alternatively, I would shoot a very compressed schedule, a friend of mine did a two week shoot.

- Use only one lens, so choose this carefully early. Personally, I preferred going with a zoom lens, as I could use a full range of closeups and wide shots and I think zoom lenses are advanced enough that the quality difference is not that high. Most other people I know go for only a 50 mm prime as they feel that’s a fairly “standard” lens. It’s limiting, but a full range of primes will probably be more costly than the camera itself.

- Limit your takes, even if you are shooting digitally. This will save costs in all areas.

Which filmmakers will be the pioneers in experimenting with and monetizing new innovative digital channels for film distribution?

Favorite answer: The most pioneering approaches are being done by unknown filmmakers who need to leverage emerging distribution channels out of need. Two interesting recent examples:

1. Jamin Winan’s movie “Ink” was distributed/pirated on BitTorrent and received 400,000 downloads in one week. They added a Donate button. It was later distributed on Hulu.

2. “Helvetica” director Gary Hustwit started promoting his documentary about the typeface on a blog for his target audience: designers. He made good use of email lists and booked theaters himself in cities where he knew there would be demand. Merchandise factors into his revenue model as well.

Independent filmmakers are more willing to exploit new distribution channels and be the pioneers.

How can having a film selected by the Sundance Film Festival affect your filmmaking career?

Favorite answer: Well, this year (2014) I think twelve thousand films were submitted for 138 slots. Of that, in pure documentary terms, 1,718 documentaries were submitted for 38 spots. It changes the trajectory of your career because it gives the film some visibility. It’s kind of like the Good Housekeeping “Seal of Approval.” I’ve had all different kinds of experiences. Brother’s Keeper came before the market really had matured. Despite the great reviews and prizes won here, no distributor thought the movie would actually make it into theaters.

We decided to distribute the film ourselves and it went on to gross quite well through self-distribution. The only way we were able to convince theaters to take a self-distributed movie by new filmmakers, is the fact that it had premiered at Sundance, won a prize, and had gotten such good reviews. I’ve had other experiences where I’ve come here, and the film rights had already been pre-bought. I’ve also had that crazy experience of being locked in a condo where there’s a bidding war going on. I’ve had all sorts of experiences and through that, I realize that a lot of the things that happen to your film are out of your control. You need to be buttoned up and treat your debut professionally.

Ultimately, it’s out of your control so the most important thing I can recommend to people is embrace the experience. Be proud of the fact that you’ve been accepted. Don’t worry about the outcome. Do whatever you can for the outcome to be good but don’t worry about it. So much is about luck, timing, and circumstances.

I have found that the first two Sundances I attended, I was so obsessed with the business-side of things surrounding Brother’s Keeper and Paradise Lost, that I kind of forgot that this is a place that celebrates film. I just needed to enjoy being there and be proud of getting in.

What is the best way to become a filmmaker without having a degree?

Favorite answer: By grabbing a camera (you probably have one in your cellphone) and making a movie. Don’t wait until you have lots of money; don’t wait until you’ve been hired by a production company. Just make a movie. You already know how to do it: point a camera at something and film it.

Think a movie shot with your iPhone doesn’t count as a real movie? Well, there are other people who are more passionate than you who disagree and are already filming. Even when doing this sort of thing was much more difficult, it’s amazing how many famous filmmakers, like Martin Scorsese, started out making small, cheap films.

Your first movie may not be the best movie ever, but that’s not the point. The point is to learn by doing. So after you finish making that movie, make another one that’s better than the first one. Then make another one that’s better than that.

You live in the first time in history when anyone can make a movie. So take advantage of that and make one.

Who’s more creative in the filmmaking process, the director or the editor?

Favorite answer: This is one of the best questions I’ve ever seen on Quora. If you answered the director, you’re wrong. But you’re also wrong if you say the editor. The truth is, it either depends (on a number of factors), or both need to be working in tandem creatively toward an end product. I’m a creative editor who has worked with some poor directors and some great ones, so there is no universal answer. Both have the capability to be extremely creative, but when melding their talents toward one goal, the end product has the potential to be its best.

Do you have a killer video project that you need help with to successfully complete it? Get a Spidvid profile and post your project for our 10,000 talented members to check out!

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9 Fabulous Infographics About Film and Filmmaking

May 23rd, 2014

The Interwebs have been scoured and I came across 9 fabulous infographics that relate to the art of filmmaking and film in general. I felt inspired to share them, and they are displayed in all their glory below. I linked to the websites where they originate from, so clicking on any of the infographics will take you to that website. If there is one that you want to share, then the comments are yours below to do so.

Filmmaking Infographic 1

Filmmaking Infographic 2

Filmmaking Infographic 9

Filmmaking Infographic 8

Filmmaking Infographic 3

Filmmaking Infographic 4

Filmmaking Infographic 5

Filmmaking Infographic 6

Filmmaking Infographic 7

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This Series Will Inspire You To Uncork Some Wine

May 14th, 2014

Jason Elkin Uncorked Logo

I recently had the opportunity to interview Jason Elkin who’s the amazing creator and host of the series entitled “Jason Elkin: Uncorked.” In this series Jason travels the world to partake in the pleasures of wine, food, and culture. You can enjoy our interesting Q and A below, and be sure to check out Jason’s Kickstarter campaign as well.

1. How did the series “Jason Elkin: Uncorked” begin its journey?

I’ve always had a passion for the way people received information and entertainment. Mine was personally discovered on a wine tour that I was leading. So happens that a couple of producers from the travel channel were on vacation through wine country. They contacted me and asked; “How would you like to do what you do for these wineries around the world for your own TV show?”

2. Why do you feel so passionate about wine that you just had to create this series?

This industry is very niche and does not have a digital platform on an international level. So many cooking shows have accomplished success, so why not wine? Many of the chefs and celebrities you see on TV move to Napa Valley and open a restaurant because of the visiting guests the wine industry brings. So we know this wine and travel TV show we are producing would be appreciated.

3. Have you ever connected with Gary Vaynerchuk to talk wine with him?

Yes, a few times. The closest I ever got was a follow on Twitter from one of his interns. LOL!!

4. Why did you decide to do a Kickstarter campaign to take your series to the next level, and how has the crowdfunding experience gone so far?

I knew it would be tough and was hesitant to pursue it. Possibly for the fact of knowing that it may not reach its goal. On Kickstarter, you have to reach the total amount or all the funds go back to the people who made a pledge. There are other platforms like Indiegogo that allow you to keep the money even if you don’t hit your goal. Although myself and DP felt we couldn’t keep any money unless we accomplished exactly what it was we promised we said we would do.

Uncorked KS Campaign

5. What’s your take on the innovation of the wine industry, and how will it be different 10 years from now?

This industry is very slow to try new things, so I think the original players will stay exactly where they are. I think more outside industries will create brands and learn how to monetize of it because of affiliations or partnerships instead of history or the quality of the wine.

6. What stories do you want to tell in the episodes ahead?

The one thing I don’t want to do… is force the way wine needs to be enjoyed. I hope to introduce unexpected experiences surrounding these industries and untold history. I want to expose the viewers to lifestyle, local cultures, beautiful scenery, word on vine fun facts and tips, excursions and unique wines and cuisine. This show will cover it all, with a sly sense of humor and knowing insights. It’s a must-see experience for avid travelers, foodies, and wine-lovers of all levels.

7. Where can we watch your series, and do you have any teasers for what we can expect in the future?

At this time we can only disclose that information to sponsors and investors. We do have international distribution and an agreement from a National Cable Television Network.

To learn more on how to be featured on the show or opportunities for brand placement and sponsorship opportunities: Contact me at

To view videos and teasers, go to: or connect with me on Twitter at @JE_Uncorked and @JTE_ProdEnt or  on LinkedIn.

Myself and team raise a glass to Spidvid for always helping out content creators! Thank you Spidvid!

We thank Jason for his insightful answers and his props to us, and wish him and his team all the best going forward.

Enjoy this interview?! Great! Then subscribe to our blog via email as we will be doing more of these fun interviews in the future with other amazingly talented video creators, filmmakers, actors, writers, directors, animators, and producers.

And if you are a web series, TV, short film or feature film creator or producer and want your story and content featured here, then reach out to us and lets discuss.

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Our Favorite 6 Viral Videos From April 2014

May 2nd, 2014

With each passing month, online videos are getting more creative and fun to watch, which bodes well for our Spidvid members on our video production freelancing site. Below are 6 remarkable viral videos from April, 2014. There are likely dozens of others just as deserving as these, so if you have a favorite then I invite you to include the link in the comments below. And here are our top viral videos from March if you crave more awesome viralness to watch.

Do It For Denmark

1. Portrait of Lotte: 0 to 14 years in 4 min – This new Time-Lapse shows Lotte maturing from baby to 14 years of age in 4 minutes. This video has over 13.2 million views since April 10th!

2. Dove: Patches – Dove is committed to creating a world where beauty is a source of confidence not anxiety. So they created Dove: Patches and invited women to discover how the right state of mind can unlock a powerful feeling of beauty that lives inside all women. This video has over 20 million views since April 9th!

3. Do It For Denmark – No one has found out how to help Denmark’s falling birth rate. Until now. Spies Travels announces a competition where you have to make a baby to win. This video has almost 7 million views! And technically it was released in late late March, but just had to share it regardless, enjoy.

4. KIDS REACT TO WALKMANS (Portable Cassette Players) – Watch the kids try to figure out how a Walkman works and what they think of how it competes against the technology of today. This video has millions of views, and thousands of thumbs up!

5. Unsung Hero – There are those of us who do good deeds everyday, expecting nothing in return. This guy shows us why sharing really is caring. This video has over 12 million views since early April!

6. HBO GO: True Blood – Appreciation – Do you remember being a kid and watching a movie or TV show when suddenly things get hot and heavy on the screen, and out of nowhere your mom or dad walk in?! If this guy didn’t before, he does now!

Shameless plug: Create highly entertaining videos like the ones above by connecting with and hiring our talented members to collaborate with. Be sure to get a Spidvid profile and post your project for free or find a project to bid and work on, and if you need any help at all just ask us!

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This Web Series Is Making Progress

April 25th, 2014

Progress Web Series

I recently had the opportunity to interview Nicole Wright (Director/Producer), Armando Saldanamora (Writer/Producer), Paul Madariaga (Associate Producer in Progress), Derek Houck (Actor in Progress), Rebecca Lynch (Actress in Progress), and Ben Whalen (Actor in Progress). This collection of talented people are behind the steampunk gothic web series entitled “Progress” and you can enjoy our interesting Q and A below.

1. What’s the story behind your team wanting to develop “Progress” into a web series?

Armando: Basically, because love making movies and extremely dislike the complicated “courtship dance” that comes when working studios. PROGRESS was conceived initially as a feature, but when we started pitching it we were appalled by the amount of agents, lawyers and managers that need to get involved. We said “ah, screw this! Let’s make it as a web series.”

Nicole: Honestly, the web series community is one of the most supportive communities I’ve ever been a part of. Most of the time when you are making films, it’s every man for themselves and everyone sees each other as competition. I’m so glad Progress is a web series, because it’s given us the opportunity to meet and become friends with so many amazing content creators that are nothing but supportive, and we are all constantly rooting for each other to succeed. It’s like we’re all on one big team!

2. Who is involved with the project, and how did the team come together?

Armando: It’s only appropriate that the web-series has the Internet as central theme, a team that came together through social media. From Facebook to Reddit and even Craigslist the creative team and crew contacted each other and started to join. Even the casting was done through videos that the actors posted privately on YouTube.

Nicole: Like Armando mentioned, everything came about through the Internet (and how appropriate) as our series is about the Internet and made for the Internet! And the best relationships we’ve made have come about through the Internet!

3. What are the core goals for the series?

Armando: Initially our goal was just to tell our story, put it out there and entertain people with a world where the Internet existed in the 19th Century. However we got such a huge response that our goal shifted. Recently a guy approached us and suggested that we develop PROGRESS as a feature. We’re contemplating that possibility — but we’re definitively also doing the web series in its entirety.

Nicole: I think that the biggest goal is to keep sharing our stories online and continue to entertain people. However, one of the most important things is that we continue to build relationships with other content creators and support one another, because Web Series are still relatively new!

4. Sponsorships are huge for web series to get, how did you’s attract yours to help with the project?

Armando: Mostly it was the steampunk community. This is a vast and very enthusiastic group of people. A lot of them were attracted to the project from the beginning and immediately contacted us with businesses that caters to fans of the genre.

5. What have been the biggest project challenges and struggles to date?

Armando: Filmmaking is going through a big transition right now and the old systems are no longer operative — but the new systems are not completely in place. So getting financing and solid distribution are a matter of trial-and-error for most productions now.

Nicole: Yes, I think one of the biggest challenges is funding and that seems to goes hand-in-hand with being misunderstood. A lot of times people think that because we tell our story on the Internet that it doesn’t cost anything to make. We’re trying to produce studio-quality content but on an indie budget and it definitely is challenging to raise funds.

6. How does your team collaboratively manage the project work flow?

Armando: Our main rule is “let each person do their own work.” This means that everybody has control of a small part of the process. For example, the writer finishes the scripts on his own and passes them to the director. She takes control of the story from then on, but she has to let the actors perform their roles freely. Then the editor takes full control of the project and so on.

Nicole: Everyone in our crew and cast has a unique gift and by allowing each person to freely contribute their talents makes the best project possible. It’s great because we all just have tremendous respect for each other and we all want each other to shine!

7. Do you have any tips or insights for producing a web series?

Armando: Forget everything that you think you know. Forget all about how “you can’t make a film without a casting agency” or that film is “a rich man’s game.” This is about telling a story. A great story. Go ahead and tell it.

8. To the cast, what are the biggest challenges of playing these characters and how do they affect your career as actors?

Ben Whalen (Oscar): For me the biggest challenge was working with a green screen and a reader rather than another actor. When you develop a relationship on screen it helps to use your fellow actor. You can feed off them and use their cues to inform your actions or reactions. It was a challenge but we overcame it and the connection seems real.

These days, with all the green screen technology and animation, there will be times when you’re acting with a screen or a tennis ball. Doing Progress gave me the practice and confidence to do so. Plus I got to do an English accent which I look forward to doing more of. It’s fun to play a character far removed from yourself and have the opportunity to truly transform.

Rebecca Lynch (Lila): Lila is such a brilliant, strong and complex woman who lives in a world where women aren’t allowed to be such things. It’s a challenge to allow all of her layers to shine through my performance while still remaining authentic to the world she lives in – but it’s also why it is so much fun to play her.

Career-wise, playing her has opened up my “cast-ability” to period pieces and sci-fi and fantasy genres which is very cool for me since I am a huge fan of these genres. But also, on a deeper lever, my connection to Lila and my passion about playing her has become a barometer for me about the types of characters I’d like to play and the projects I want to be involved in.

Derek Houck (Adam): The biggest challenge with Adam is to faithfully express all of his riddles, clues, and hidden messages in a way that preserves the mystery while still being intelligible to the audience. Adam has a tendency to talk in code, jargon, and in-jokes that can easily become confusing for people just jumping into the show. My hope is that even if a particular reference goes over a viewer’s head, they will still feel the emotion of the scene and understand enough of the story that they don’t feel lost.

The joy of playing Adam is that he’s such a unique and eccentric character that I feel I can dive into him and never reach the bottom. Few roles offer me as much opportunity to play with gestures, vocal patterns, and intonations to such an extant. Other characters feel like finely tuned instruments in an orchestra. Adam is a one-man band. I get to play everything with him.

Andy Pandini (Mr Humbbaugh): The biggest challenge of playing Humbbaugh was also the best part – being able to improvise Humbbaugh’s rants with script guidance from Armando. Being given that freedom as an actor is a real privilege, and it’s something that I love doing, but at the same time, you want to make sure that you’re doing the story justice.

9. To the creative team, what are the main difficulties of creating a sci-fi/period story within a tiny budget?

Shannon Arrant (costume design): Steampunk is a breathtakingly beautiful aesthetic. It is the perfect blend of history, sci-fi, and fantasy. One of the reasons Steampunk fashion has become so popular is that it truly captures the imagination. You can customize Steampunk in so many different ways making each outfit as unique as the person wearing it.

While this is both freeing and downright fun, it can also get very expensive very quickly. Like with all Steampunk costumes, each character of “Progress” is reflected not only in the clothing they wear but their accessories too. When you factor in all the hats, scarves, vests, gloves, jewelry, and other miscellaneous pieces each costume needs, it’s easy to see how accessories can quickly break a budget.

I created 13 fully accessorized costumes for the trailer and the first three episodes on a budget roughly the size of what most people spend on a single, detailed Steampunk costume. When you have a budget that small, you really have to be willing to analyze each costume piece and accessory you want in order to determine the cheapest way you can get the basic materials you need, what you can already make yourself, what new skills you can learn to make something yourself, what you can substitute that will achieve the look you want, and ultimately what you definitively need and what you can live without. It is a huge challenge but, in the end, I am a much better costume designer for it.

Keith Stacey (composer): My biggest challenge has been keeping a steady flow of music going from the beginning to the end of each episode. Fortunately, as each episode has segments featuring different characters interacting with Oscar, my main consideration has been to bridge the gaps between appropriate character themes.

That said, it was a challenge to create the general “sound” of progress, but the visuals and the performances greatly lend to music. It’s been a great joy to write music for Progress!

Paul Madariaga (associate producer): Generally there’s the issue of costumes and set design that need to be created from scratch, since the elements of the world you are creating don’t exist in off-the-shelf form. But with our costume and set designers and effects team, that’s not as much of a problem at all. Shannon did all the costumes for season one for $400, and David and everyone in post did such a good job we competed for best design at the IAWTV awards with Battlestar Galactica’s $3M budget.

10. Where can we watch PROGRESS and what can viewers expect from the series in the short and long term future?

You can start with our website that has the episodes and a series of links to watch them in full HD.

Short future: expect Season Two really soon. Also, we’re just about to start filming a vlog-style spin-off web series that stars Lila DeClide of Progress as she answers questions about love, life and the Internet. Expect guest appearances from actors who have been involved in popular web series like The Lizzie Bennet Diaries, Hipsterhood, Squaresville, School of Thrones and Lonelygirl15 — just to name a few.

Long-term future: We are really hoping to increase the Progress Universe by adding more stories, more characters and more projects. Sorry, but we cannot confirm or deny the rumors about attaching big-name talent into the Progress Universe…

We thank Nicole, Armando, Paul, Derek, Rebecca, and Ben for their insightful answers for web series creators and creative teams to learn from! We also wish them all the best going forward.

Enjoy this interview?! Great! Then subscribe to our blog via email as we will be doing more of these fun interviews in the future with other amazingly talented video creators, filmmakers, actors, writers, directors, animators, and producers.

And if you are a web series, TV, short film or feature film creator or producer and want your story and content featured here, then reach out to us and lets discuss.

Tweet: This Web Series Is Making Progress

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